Social Media Monitoring platform

Social media ads are the norm for entrepreneurs both as consumers and business owners, so it’s a safe guess that most entrepreneurs realize the power and reach of Facebook's targeting capabilities.

Measurement starts with evaluating which influencers to work with. Best practices include looking beyond the size of an influencer’s audience, matching the influencer’s audience to your target audience and gauging the audience’s receptivity to branded content.

As influencer marketing grows in importance, its measurement is coming to the forefront. But what should marketers look for when choosing influencers, and which measurement strategies will help them best determine the return on investment (ROI)?Marketers are very intrigued by influencer marketing, but prices keep rising and the landscape is getting more crowded (and complicated). Meanwhile, measurement capabilities are lagging behind other forms of marketing. This will threaten future growth.For More Details:-Wearable Video

Airbnb tries to fight racism with rule changes.The San Francisco start-up will offer 24/7 personalized support to guests who cannot book a listing because they have been discriminated against, and give users quick and easy ways to report discrimination. Airbnb also pledged to diversify its workforce.Brian Chesky, Airbnb’s co-founder and chief executive, wrote on the company’s website: “Discrimination is the opposite of belonging, and its existence on our platform jeopardizes this core mission. Bias and discrimination have no place on Airbnb, and we have zero tolerance for them.

Think back to grade school. Do you remember those standardized tests where you were given lists of meaningless words to memorize?

​Introducing three new names you will want to add to your bookmark bar.

It never felt right as Lions color, and removing it is a textbook case of addition by subtraction.

​Record amounts of new renewables were added to energy systems worldwide last year at a lower cost as clean technology prices fell, a report shows

From in-person meetings to online videoconferencing, technology has made communicating with employees and clients easier and more affordable than ever. Whether you connect using a software, mobile app or social media, here are 14 collaboration tools to consider for your small business.

​The world's No. 1-ranked player was forced to withdraw from the Masters on Thursday because of a lower back injury suffered less than 24 hours earlier in a freak fall at the home he was renting for the week.

At Top Mobile App Development Trends

Best Performance Management Software

Energy Corporation Needs Members

Adobe reveals video collaboration, VR and animation updates for Creative Cloud